Wendy MacKinnon Keith, CEO and Founder of Digital Retail Apps, is an expert in retail disruption, consumer behavior, channel partnerships and strategy. She spent 20 years as an international consultant with Fortune 100 companies and executives in retail and consumer technologies such as IBM, BT, Ameritech, Nokia and Safeway. It was this expertise that led Wendy to create and patent Digital Retail Apps’ SelfPay mobile self-checkout solution. Wendy is a recognized thought leader in payments and mobile commerce, and a frequent speaker and panelist at conferences including SXSW, Card Not Present, Card Forum, Payments Panorama, Women in Payments and Cardware. Wendy has an Ivey MBA and was recently named Innovation Star of the Week by Bloomberg North.