April RudinApril Rudin is an expert at the intersection of wealth marketing, next gen and digital/social platforms. She regularly advises clients (all of whom seek U/HNW clients in financial services) on strategies and tactics to attract and engage with wealthy clients-multi-generationally. The Rudin Group was founded on a napkin in 2008.

She is a consultant to global financial services firms in North America, Asia, and the Middle East. She is a frequent contributor to Huffington Post, American Banker, Fundfire, CFA Enterprising Investor, and others on trends, commentary and insight to wealth marketing. She is a frequent speaker on topics like next gen, wealth, technology in financial services.